TABLE OF CONTENTSTranslation Vs. Transliteration: Which One is Better for Address Verification?Have you ever been in scenarios wherein you need to dispatch orders to foreign addresses? We are sure it is an everyday situation for companies serving international customers. Often, these customers enter their mailing addresses on your website in native languages, which are entirely unknown to you. ![]() So, how can you understand where these addresses are located and ship your orders to accurate destinations? The answer is address verification! It helps you transliterate your delivery addresses into familiar texts so you can mail items on time. Many people believe that transliteration and translation are the same. But, translation refers to understanding the meaning of a text. Whereas transliteration helps convert it into an easy-to-read format. In address verification, you may or may not need these concepts simultaneously. Hence, this blog will discuss their differences to help you understand which one would work better for your business. Let’s begin! How Does Postal Address Verification Work?Knowing translation vs. transliteration is crucial for your address verification capabilities. It helps you ensure that your parcel or letter reaches the right person at the right time. But, what is postal address verification? Canada Post can help you transport your mail items from one place to another. But, it cannot do so when you ship off mail with an incorrect, invalid address. Thus, it is your job to ensure that you only mention accurate, deliverable mailing addresses. It is when address verification comes in! It is the process of double-checking whether all the addresses on a mailing list are correct. If not, an effective address verification API like PostGrid can also modify them within seconds and help you continue mailing. Companies might find it hard to validate international mailing addresses, which is why they use transliteration and translation. They allow businesses to expand their operations beyond borders and conduct efficient global trading. PostGrid can help them with all stages of address verification, like parsing, standardizing, transliterating, and validating. What is Transliteration in Address Verification?Transliteration means converting texts from one alphabetic format to another. To make addresses readable, companies swap native texts into Latin or English. Remember, transliteration involves changing characters, not words. It helps you pronounce foreign words by interchanging texts from one language with similar-sounding texts from another language. Simply put, transliteration is the phonetic conversion of international mailing addresses. Imagine you need to pronounce the Chinese word 幸福. It is impossible to do so without a transliteration and translation tool. If you transliterate it, it spells Xìngfú, whereas translating it will tell you that it means happiness. Let’s take another example of the Japanese word すみません, which translates to Sumimasen. す ⇒ SU み ⇒ MI ま⇒ MA せ⇒ SE ん⇒ N The translation vs. transliteration debate is about which method you should use for address verification. However, the above example clarifies that we cannot pronounce foreign addresses without knowing their transliteration. Sometimes, it may be hard or almost impossible to pronounce such transliterated words. Still, it helps to write down addresses on mail pieces. However, there’s more to transliteration than just phonetic conversion! It is not always simple to find phonetically matching words for a text written in foreign languages. Perhaps, there might be different ways to pronounce the same alphabet. For instance, the Japanese alphabet は can be either pronounced WA or HA. Therefore, before learning how to translate vs. transliterate, try knowing the destination country. Transliteration is majorly dependent on the destination country to help you find the correct characters. Luckily, with PostGrid, you don’t need to go out of your way to figure out such things as it enables you to automate everything! What Is the Difference Between a Translation and a Transliteration?Some people still use transliteration and translation interchangeably. But, there are several differences between them, like: As discussed above, transliteration refers to replicating phonetic sounds to make a foreign language readable and writable. It does not have anything to do with the meanings of words or sentences. However, translation allows you to know the meaning of written texts. For instance, the Korean sentence ‘반갑습니다’ translates to ‘nice to meet you.’ Thus, you can understand a foreign language and use it more contextually. The differences between translation vs. transliteration depend on their use. Imagine if you need to go to a Korean restaurant and order food. In this case, translation and transliteration can both come in handy. Here’s how: If you want to order a steak, you would first like to know its Korean translation. Then, you find out that it is called ‘스테이크,’ but you have no idea how to pronounce it. Transliteration tells you that it is pronounced ‘Seu Teikeu.’ However, if you need to send a letter overseas, you need not translate an address or know its meaning. But, you need to convert it into a readable format to mail accurately. Hence, you may not need a translation in address verification, but you always need a transliteration. Still, transliteration has a few limitations that may compel you to translate the words first. You may lose loads of information leading to inaccuracies. For example, the Japanese word こんにちは translates to Hello and vice versa. Either way, the meaning remains unchanged. However, transliteration is not a bi-directional method. The word Hello transliterate into ハロー, but ハロー transliterate back to HARŌ. It shows that transliteration and translation can be interdependent sometimes. Why Is Address Transliteration a Significant Part of Address Verification?Sure, translation is an excellent tool, but address verification demands transliteration. It helps companies manage their database and send mail items more systematically. Imagine having thousands of mailing addresses recorded in your system that comprise foreign languages. Without transliteration, it is impossible to know which countries they belong to and how to put them to any use. You cannot write down 号尚街Loft时尚生活园区2号楼210室 200031 on an envelope and drop it in a mailbox. Such mail items are most likely returned to you, discarded, or lost. Hence, it is crucial to know what does transliteration mean and use it in such scenarios. Using transliteration, you can instead write Hào shàng jiē Loft shíshàng shēnghuó yuánqū 2 hào lóu 210 shì 200031. Since the characters aren’t written in Chinese, the postal workers can process your mail. Similarly, the postal employees in China can also complete delivery as it’s still in their language. So, it’s a win-win that assures your mail items are delivered safely and precisely. How Does PostGrid’s Address Verification Services Help You Transliterate International Addresses Smoothly?Understanding the differences between translation vs. transliteration is helpful to great lengths. But what if you don’t need to decide which one is better and let an automated tool help you make your mailing addresses deliverable? PostGrid’s address verification API helps you convert your mailing lists into fully-verified, valid, and transliterated lists. Find below some features of our international address validation capabilities:
Thus, you don’t have to segregate transliteration and translation or struggle with finding the right tools for them. PostGrid can parse, standardize, transliterate, and verify any global address at lightning-fast speed. You can either use our address verification software or integrate our API into your existing CRMs like Hubspot. One of our clients integrated our address validation API into their website and was able to allow users to autocomplete their addresses. The API instantly captures the correct addresses via geocoding and shows a list of address suggestions to help users save time. Thus, our client now gets more sign-ups as users find the process quick and painless. Wrapping UpThere are broad differences between translation vs. transliteration, but both are helpful for international businesses. Translation helps them understand their foreign clients better. On the contrary, transliteration allows them to ship letters and parcels to global destinations error-free. PostGrid’s address verification solutions help businesses validate all national and international delivery addresses in no time. Hence, they can save tons of effort, time, and money. Request a demo now to see how PostGrid can help you with address transliteration and translation! The post What is Transliteration in Address Verification appeared first on PostGrid. source https://www.postgrid.ca/what-is-transliteration-in-address-verification/ source https://postgridcanadainc.tumblr.com/post/682634286385528832 Via https://harveywilson355.tumblr.com/post/682637650847531008
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TABLE OF CONTENTSVariable Data Printing: How To Personalize Your Direct Mail While Boosting Your ROIAre you one of the businesses that spend hours and hours of labour on writing or printing names and addresses on your direct mail? ![]() If yes, we have a solution for you that can save you time, money, and labour and boost your marketing results. Impossible? We have got three words for you – Variable Data Printing or VDP. VDP could potentially be the tool that can finally help you meet your marketing goals and offer a remarkable ROI. Don’t believe us? Read on to find out what VDP is and how it can help your business reach your marketing goals. What is Variable Data Printing?Variable Data Printing or VDP is a digital printing process that allows you to print personalized direct mail in bulk using a preset template. Generally, one or more data elements in VDP are custom to your existing and prospective customers. You can print your customers’ names on an event invite using VDP. All you need to do is create or download an event invitation template with the name of the addressee blank. Using Variable Data Printing you can fill the blank space with the customer name and print your mailers in a single run. Here’s what else you can customize using a VDP system:
Apart from the elements listed above, your mailer can include many more dynamic elements that you can customize using Variable Data Printing. A personalized component or combination of multiple components helps you capture the reader’s attention and generate interest. Why Should You Customize Your Mailers Using Variable Data Printing?Businesses today are willing to pay an arm and a leg for accurate data that can help them create highly personalized marketing campaigns. Why do we say this? Because according to The 2017 State of Personalization Report, “71% of consumers feel a certain level of frustration when a shopping experience is impersonal.” And guess what? Variable Data Printing services enable you to personalize your communication with prospective and existing customers. Instead of sending the same robotic message to your target audience, VDP lets you send personalized direct mail with custom messaging. Here’s what else Variable Data Printing can do for your direct mail campaigns
How Does Variable Data Printing Work?Variable Data Printing uses dynamic and static elements for printing your marketing and communication materials. The dynamic or personalized parts can change from one target audience to the other. The static elements are the common elements that remain unchanged for all of your audience. Some of the most commonly used dynamic elements by a VDP system are as follows:
The static element in Variable Data Printing is the mail design or template that you use for your direct mail campaigns. Personalized High-Speed Printing Of Bulk Mail The majority of direct mail marketing campaigns require bulk mailing capabilities. Business organizations mail hundreds or even thousands of marketing mailers to prospective and existing customers. Variable Data printing is the only way businesses can personalize bulk mailings with high speed. Don’t be worried if you haven’t heard about automated bulk mailing services before. You need an advanced software tool that can handle big data and respond quickly to the changes between mailers. Hence, companies must choose tools with advanced bulk mailing capability like PostGrid for printing and sending personalized direct mail. How To Customize Direct Mail With Variable Data Printing?Variable Data Printing works perfectly for all types of direct mail you can use to communicate with the target audience. In other words, you can customize all sorts of direct mail with VDP. Here are some of the best direct mail types or formats you can use for your business and how you can personalize them with VDP. PostcardsPostcards are one of the best direct mail formats you can print with Variable Data Printing services. You can print a custom image on your postcards using VDP based on the customer’s purchase history. Similarly, you can also use pictures of products or services that are more likely to generate a response. EnvelopesIf you send your mailers in an envelope, then it would be best to personalize it to ensure that the recipient opens the envelope. For example, a healthcare provider sending patient billing statements can add a line on the envelope that conveys the seriousness of the mailer. BrochuresBrochures are yet another popular direct mail format for marketing your business. Variable Data Printing can help you print relevant product or service offerings in the brochures based on individual or demographic taste. Limitations In Personalizing Your Direct Mail In theory, you can personalize every aspect of your direct mail for each audience. However, that is hardly practical. The best direct mail strategies personalize only the elements that need to be unique enough to grab the target’s attention and keep it. The main challenge in fully personalizing your direct mail marketing is not the printing itself but getting access to the relevant data. In such cases, you can use Variable Data Printing and geocoding to target specific demographics in a locality. Variable Data Printing ExamplesVDP is not just perfect for your direct mail marketing campaigns. It is also ideal for all your business’s standard bulk mail requirements, such as sending bills and invoices. Listed below are some of the Variable Data Printing examples in real-life situations.
ConclusionVariable Data Printing is the best technology you can use to personalize your direct mail marketing campaigns and offline communication. It lets you establish a personal connection with your customers/prospects and pitch relevant products, services, and offers to the target. Advanced software solutions like PostGrid can handle big data and personalize your mailers without delays, even for bulk mail. You must analyze your business’s printing requirements and ensure that your chosen tool can handle the said requirements. Advanced Variable Data Printing companies come with advanced features that can help you better personalize your mailers. You can even consider using address verification tools with geocoding features for targeting specific demographics. Hence, you can use VDP to target customers even if you don’t have an extensive personal database. Writer’s Note: You can get a FREE demo of the holistic Variable Data Printing service from PostGrid for personalizing, printing, and delivering direct mail. The post Variable Data Printing appeared first on PostGrid. source https://www.postgrid.ca/variable-data-printing/ source https://postgridcanadainc.tumblr.com/post/682543683989585920 Via https://harveywilson355.tumblr.com/post/682546963515834368 TABLE OF CONTENTSHow Does Positive Pay Work to Safeguard Your Cheque Transactions?Cheque transactions are an integral part of the business world even today. Writing and mailing cheques may seem old-school to some people, but it is one of the most reliable forms of payment. Every year, Canadian financial institutions process about a billion cheques, reinstating the dominance of this payment instrument. ![]() However, with fraudulent activities on the rise, it is crucial to monitor your transactions closely. Banks come up with various customer protection services, one of which is Positive Pay. It safeguards businesses against numerous cheque-related frauds, like counterfeit cheques, alterations, forgery, etc. But what does Positive Pay mean? How effective is it in protecting companies against such payment crimes? Let’s find out the answers to these questions in today’s blog. What is Positive Pay?Positive Pay is a popularly-used cash management service that banks and other financial institutions use to prevent fraud. This service proactively blocks thieves from presenting a counterfeit or forged cheque at the bank and getting paid. It ensures that companies aren’t robbed of hundreds and thousands of dollars because of such activities. The bank cross-confirms the authenticity of a cheque with the issuer whenever someone presents it. It is a part of their Positive Pay file, which is a file that has the details of all the cheques issued by a company. This banking feature acts as insurance for businesses to protect them from crimes and other liabilities. Depending on their bank’s rule, they may have to pay a recurring fee, per-check fee, or both. How Does Positive Pay Work?There is no specific Positive Pay meaning as different banks describe this service differently. However, as said above, it is an automated feature that scans every cheque to validate its authenticity. Typically, the bank verifies the dollar amount, account number, and cheque number against the details provided by you. If it matches, the cheque is marked ‘This Cheque Clears Positive Pay.’ Otherwise, it is flagged and sent back to the issuer for review. Please note that a mismatched or suspicious cheque is known as an ‘exception item.’ Banks inform their customers of these cheques by sending them an exception report that they need to review within a specified time. Positive Pay is usually taken care of by the Cash Management department of a bank. Cash Management pertains to all services offered to the bank’s business customers to help them handle their cash expenses. Along with several other responsibilities, this department primarily overlooks the daily outflow of businesses, and one efficient way to do that is using the Positive Pay fraud protection service. Apart from fraudulent transactions, they can also reject cheques issued wrongly or mistakenly. Thus, it puts companies in control of their payments as they can accept or reject cheques as needed. To activate this feature, you need to contact your bank and sign up or register for it. Then, you need to upload a file containing all the details of your issued cheques or enter the details by logging into your banking account. Remember, all banks have a different name for this feature, like Cashpro Positive Pay by Bank of America, Payee Match by Scotiabank, etc. To reduce exposure to fraudulent activities even further, use PostGrid’s cheque print and mail API. It helps you draft, print, and send cheques with safety features, like micro prints, watermarks, etc. Reverse Positive Pay Vs. Positive PayReverse Positive Pay is a varied concept of Positive Pay. Under this system, you need to monitor your checking transactions and alert the bank in case of any suspicious activity. Here, the prime responsibility is on you instead of the bank, which could be why it costs less than Positive Pay. So, here’s how Reverse Positive Pay works:
However, if you use Positive Pay fraud protection, banks return the cheque to the issuer and charge a return fee. Thus, you don’t risk getting a counterfeit cheque paid just because you didn’t get the time to review the exception report. It is also why most businesses stick with Positive Pay and don’t choose the cheaper Reverse Positive Pay concept. Yet, it depends on the number of cheques you issue daily and how susceptible they might be to fraud. If you only write cheques with lesser amounts and have the time to review them daily, you can save a few bucks and select Reverse Positive Pay. How Much Does Positive Pay Cost?There are no fixed rates for availing of Positive Pay features across the country. Some banks only charge a monthly fee, whereas others also charge a per-item and set-up fee. Furthermore, some financial institutions may waive these charges for some or all their business customers. You can inquire with your bank about the costs before activating this feature. Generally, you may need to pay a charge of $50 monthly. The per-item fee may range from $2 to $4 and varies depending on the bank. To save costs, you can use PostGrid’s direct mail services. They allow you to secure your cheques at highly affordable rates. You can simply integrate our API into your system and start printing and mailing cheques safely. Pros and Cons of Using Positive PayBefore making a decision, you must consider the pros and cons of this banking tool. Firstly, it is an effective mechanism to assist businesses to carry on with their chequing transactions smoothly. It can save companies from huge losses by enabling them to spot fraud even before it occurs. But there might be some downhills to it. It requires the bank to manually enter cheque details or transmit a Positive Pay file to the bank regularly. The entire process does not take more than a few minutes but can still be daunting. Another problem is the deadline. If you miss it, the bank may return your cheque, leading to slowdowns or other financial issues. Thus, sometimes, even a legit cheque might get returned to you because of a few slight errors. PostGrid’s Cheque Printing and Mailing ServicesPostGrid provides companies with several helpful features to facilitate their cheque processing activities, like: HTML TemplatesIf you need to print your own cheques in emergencies or to save costs, you can use one of PostGrid’s pre-built templates to get started. Also, you can customize your cheques with your company name and logo to add branding and turn them into transpromotional items. Data PrivacyLike Positive Pay protects your cheque transactions, PostGrid safeguards you against all types of data breaches. Being compliant with PIPEDA, HIPAA, SOC-2, etc., you can be assured that your cheques are printed and mailed confidentially with PostGrid. Security FeaturesUsing our API and platform, you can also ensure that your cheques carry the best security features, including:
Print and Mail FulfilmentPostGrid assists you throughout the process by allowing you to create, print, mail, and track your cheques altogether. Our all-inclusive rates help you cut costs and increase efficiency. Apart from these, there are many more reasons to choose PostGrid. From bulk mailing to address verification, we can help streamline your offline mailing tasks effectively. Sign up now to see how PostGrid can help you safeguard your cheques via Positive Pay and other security measures. The post What is Positive Pay appeared first on PostGrid. source https://www.postgrid.ca/what-is-positive-pay/ source https://postgridcanadainc.tumblr.com/post/682260568475926528 Via https://harveywilson355.tumblr.com/post/682263828792295424 TABLE OF CONTENTSDirect Mail Marketing for Insurance Providers89%! Yes, that’s what the DMA statistical fact book of 2018 reported of finance and insurance services providers investing in direct mail marketing as an important part of their offline marketing and communication. ![]() But insurance companies have to face several hurdles when marketing their products through direct mail marketing, considering how difficult it has become to hold the attention of the target audience even with digital ads. What challenges insurance providers face when marketing their products?Being an insurance service provider can be a challenging task. Regardless of the policies, you are trying to market, whether life or vehicle, it can be extremely daunting trying to convince the target audience to listen to and invest in them. Different insurance policies require the provider and marketers to focus on a different aspects that can add value to the consumer’s life. Take, for instance, if you provide health insurance, you need to keep in mind that it is a seasonal offering that will see a rise and fall in the purchase. This leaves marketers with a limited time window to launch such an effective marketing campaign that attracts, engages, converts and retains the consumers. Let’s take another example– say If you provide a life insurance policy, your marketing campaign will focus on the property and the casualty-related factors. While those mentioned above are tangible insurance products, being able to convince the customers how you are assuring them that their intangibles requirements like the peace of mind, and a sense of financial security are met by selling the aforementioned can be quite tricky for the marketers to convey. Marketers should be able to plan, design and create a direct mail marketing strategy that is customized to the targeted audience’s requirement and is highly data-driven to generate maximum return on investment and ensure enhanced efficiency. Unlike most of the industries where the message the respective business wishes to convey directly reaches the businesses in the case of B2B customers, in the case of B2C, it is different and difficult for the insurance service providers. Insurance companies first have to send their marketing messages to the financial advisors who further send them to the masses. This means designing and creating a campaign that not only appeals to your financial advisor but is also quick to grab the attention of and engage the audience. In this blog ahead we are going to discuss some effective direct mail marketing strategies that you can implement to acquire more qualified leads and expand your consumer base. Direct mail is one of the best marketing tools that, when designed and launched strategically, could drive more customers to what you are offering and boost the return on investment. It is a cost-effective method that caters to a large audience in the quickest and most effective manner. A well-designed direct mail whether it is a poster, brochure, flyer or a letter, has the potential to enhance your brand awareness and generate quality leads. But how does one use direct mail marketing to give your insurance company a competitive edge?Personalize the CampaignPersonalization is the way to win over your customer by touching their emotional chords. The personalized shopping experience will make your customer feel valued and appreciated. This will further reflect on your enhanced customer engagement and retention. Consumers are always on the lookout for a product that specifically resolves their issues. A generic insurance direct mail falls flat if it does not address and promise to resolve the issues your target audience is facing. A well-designed personalized direct mail will improve the quality and quantity of sales calls, lead nurturing and boost the conversion rate significantly. The higher the degree of personalization, the easier it would be for the customer to make a well-informed decision. Focus on Direct Mail TimingJust like there is always the best time to post a blog or a social copy for online marketing, keeping direct mail timing into consideration can also help your business gain a better return on investment. We say the safest days that will ensure that your direct mail gets opened and read would be mid-week. Why? Let’s think of it practically, homeowners keep aside weekends to either relax or tend to another important thing in their personal life, which leaves you with Monday to Friday. Mondays are mostly burdened with work and replying to every email, which means, Tuesday-Friday is the best time for you to launch your direct mail campaign for the possibility of better ROI. Conduct Periodic Analysis of Your Direct MailRegular analysis of how your campaigns are performing is necessary to check which campaign is delivering desirable results, which one is not and what can be done to bring improvement. Analysis tools will help you streamline and manage direct mail campaigns. Track the Results of CampaignsAs important it is to send out the right direct mail to the right address at the right time, so is the periodic tracking of each campaign. This will help you identify which campaigns are underperforming and what can be done to improve them. You can dedicate phone lines for each campaign to track their results and accordingly strategize for the future. Periodically Cleanse Your DataData cleaning is of utmost importance for a successful direct mail campaign. Over time the accuracy of the data starts to reduce. Furthermore, the data you have might be riddled with spelling mistakes, and formatting issues or could be incomplete, irrelevant and unaligned with the current campaign’s objective. This is why it is important to cleanse the data on a regular basis. Aside from ensuring that the data is correct and consistent, data cleaning eliminates any possibility of duplicity which enables better targeting. This further prevents you from contacting invalid prospects or customers, thereby saving your time and enhancing productivity. Data cleaning will also minimize the wastage of money on uninterested prospects. It also strengthens the data analysis which helps in figuring out response rate, lifetime value etc. Place an Impressive Call to ActionWe don’t have to go into the depth of how important the call to action is, but just placing it anywhere without putting much effort and expecting the target audience to notice it and approach you would be a blunder. An eye-catchy, well-designed and placed CTA will attract, engage and strengthen the possibility of conversion from a visitor to a consumer. Make sure that your CTA is attractive and explicitly clear about what the target audience’s next step should be to reach out to you. Use the Right FormatDirect mailers can be sent in the form of a postcard, letters brochures, flyers etc. It is important for you as an insurance company marketer to understand the difference in what each will serve. The best bet for insurance companies that want to inform their target audience about all that the insurance be it vehicle, personal will cover would be a brochure or flyers. They give you ample space to write the highlights of your product and add images to make it more appealing and easy to understand. It has been noticed. Insurance companies these days are opting for a complete package that contains a postcard, a brochure and a card for the consumers to respond back with. Keep Fall-off Point into ConsiderationFall off point is the stage of the process from where your audience starts losing interest in your product or service. Maybe it requires several steps for your consumer to reach out to you or follow up with you, which makes them abandon the purchase they were going to make. Make the process of filling out direct mail marketing forms easier for your target audience. The fewer the hurdles in the customers’ path, the less time it will take for them to connect with you, better would be the engagement. Automate Direct Mail MarketingWhile we understand that direct mail marketing can benefit insurance companies in various ways, it is important to understand that traditional direct mail processing would lead to extensive wastage of time, money and employee potential. This is why we would advise you to automate your direct mail marketing with PostGrid’s automated direct mail and let all the repetitive mundane tasks be performed in an automated fashion with few clicks. This will not only save significant time, money and staff energy but also increase productivity, and get work done in a quicker and more accurate way. A direct mail automation tool will allow your insurance company to invest the resources and time in tasks that matter to boost productivity and enhance efficiency. PostGrid automated tool offers a diverse range of Direct Mail Solutions for the Insurance IndustryCreate Personalized Direct MailAt PostGrid you will have the freedom to create and customize your mail, right from scratch depending on how you wish to convey your message to the target audience. You can also select from our wide range of templates which we periodically update, and customize them with our built-in editor to suit your needs. All you need to do is a few clicks to create and print premium quality insurance documents and inserts in the shortest period. Throughout the process, you will be in control of how the document is being processed, printed and mailed. User-friendly InterfacePostGrid will provide your technical and non-technical workforce with an equally easy-to-use interface with which they can navigate effortlessly and quickly print and mail insurance documents. Diverse Policy Communication DocumentWe provide customized printing and mailing solutions to automate and track the designing, creation, printing and mailing of your insurance documents such as insurance bills and statements, policy cancellation notice, explanation of benefits, proof of mailing, a notice of reinstatement, renewal declaration, insurance of notice for collateral production, lender-placed insurance letters, monthly policy billing statements and more. ComplianceInsurance policy documents hold sensitive data that is gone into the wrong hands and can have serious repercussions. Data safety and security is our prime concern and we are stringent about our printing and mailing operation, which are carried out to ensure compliance. This is why we ensure that every mail, right from being printed to getting processed for mail, is done keeping the HIPAA and PIPEDA standards and norms into consideration. We will further ensure that our process also follows rules and regulations laid down by your insurance company for maximum safety and security. Our aim is to make sure that every piece of mail that is being sent gets delivered in a safe, secure form with its data integrity intact. No Minimum RequirementWith PostGrid, you have the freedom of leveraging a scalable service. We have a no minimum requirement policy. This means you can print and mail a single letter, flyer or brochure or hundreds of thousands of them. We guarantee supreme quality printing, safe and secure mailing, and delivery at the right time, no matter the quantity. You can trust PostGrid with any number of direct mail campaigns that will be launched without any compromise on the quality. Control Lead ManagementEverything lead-related will be under your control and your decision which will take the campaign. The campaign will be created on the type of lead you want to generate- lead magnet request, information requests, seminar or appointment. Every lead has a different conversion and response rate, which we will guide you about so that you can make a well-informed decision. Furthermore, your leads will go directly to you, with each campaign directed to your brand’s business phone line so that you can take it from there. Build Mailing ListWith our API interface and CRM integration, we can fetch mailing addresses from your existing database and help build your mailing list, which otherwise you would have to do by yourself, wasting your potential, and time. You can segregate the list depending upon who are the prospects, clients and existing customers. With a mailing list at your disposal, we ensure mailing accuracy without having to waste so much time on it. With us, you can rest assured that every mail will reach the right destination at the right time. Track the Status in Real-timeWith us, you will be able to track the status of your package in real-time from your single sign-in dashboard. This will help you know the exact location of your package right from your desk. If you find that the address you have entered is wrong, then you can validate and standardize the address according to the local postal address to make sure your policy and other documents safely reach their right destination at the right time. Periodic ReportingWe will provide you with regular analytics reports of how your individual campaigns are performing. The insights will tell you which strategy has worked in your favour and which one fell flat. This data will empower you to make a well-informed decision when you are planning marketing strategies for the future so that you are able to reach out to and engage a wider and more qualified customer base. Strengthen your relationship with the existing customer base and enrich your consumer’s experience by automating the entire process with one click, ensuring the right message is sent to the right address at the right time. Streamline and simplify direct mail marketing with PostGrid’s automation solution for your insurance company. The post Direct Mail Marketing Services for Insurance Providers appeared first on PostGrid. source https://www.postgrid.ca/insurance-direct-mail/ source https://postgridcanadainc.tumblr.com/post/682181325360381952 Via https://harveywilson355.tumblr.com/post/682184591303458816 TABLE OF CONTENTSTop 6 Benefits of Employing Direct Mail Fulfillment ServicesDid you know that 81% of Canadians read their mail the same day they receive it? Evidently, direct mail sparks intrigue among recipients, making it one of the top-performing marketing channels. ![]() Often, offline mail is seen as a backward, old-fashioned marketing form. However, it is known to produce better results than digital channels. Direct mail helps them put their message directly in front of the end decision-makers and offer them a deal they can’t refuse. However, it is challenging to plan and launch a direct mail campaign. There are several elements involved, like design, offer-response system, printing, distribution, etc. Thus, you may need fulfillment mail solutions like PostGrid to help you out! They can assist you at every step and help you turn your marketing strategies into productive lead-generating tools. In this blog, let us talk in-depth about direct mail fulfillment services and how they can help you launch productive mailing campaigns effortlessly. What Is Direct Mail Fulfillment?Mailing fulfillment consists of all the planning and execution-related tasks that a direct mail marketing campaign demands. For instance, if you want to promote your new season collection to your target prospects, you need to compile a strategy that helps you do so. Then, you would start finding a designer, printing vendor, etc. Below, we will discuss these steps in brief and see how outsourcing mail fulfillment can benefit you: Before the CampaignDevising PlansBefore you develop an advertising strategy, here are some points you need to consider:
Once you discuss these questions with your team and map out the answers, you will know how to move ahead. Using direct mail fulfillment services, you can plan targeted marketing programs effortlessly. DesignDirect mail fulfillment also helps you get your artwork ready efficiently. Most of these services, including PostGrid, offer pre-built design templates to help you create a DIY artwork. It does not take more than a few minutes, and you can make as many edits as you like. PrintingPrinting is a significant activity in an offline mailing campaign. Also, it can be the most time-consuming and expensive process. But, you should pay more attention to it as the quality of your mail items can decide if your campaign succeeds or fails. Naturally, a well-polished, high-resolution mailpiece can get more replies than a blurry, low-quality one. Again, PostGrid’s mailout services allow you to print your marketing materials automatedly in as less as two business days. During the CampaignDistributionMailing your items is another hectic task to undertake during every campaign. Your staff may need to spend weeks of their time assembling items, labelling, and posting them with Canada Post. From calculating exact postage rates to standing in the Post Office queue, distributing mailpieces can prolong your campaign time and waste a lot of your precious time. Thus, most companies use direct mail fulfillment to outsource these daunting jobs altogether and just wait for assured results. After the CampaignTracking and ReportingDirect mail fulfillment companies also help you track your sent items. Thus, you can stay updated and initiate your follow-up plans accordingly. Furthermore, they also allow you to measure your campaign performance using several metrics, like response ratios, ROI, etc. Thus, mail fulfillment is a complete package of services to help you conduct a direct mail campaign with just a few clicks. Imagine launching an entire campaign with thousands of responses pouring in at the comfort of your office or home! Exciting, right? Benefits of Employing Direct Mail Fulfillment ServicesIf the above section didn’t convince you why mailing fulfillment is crucial, here are some more positives that will change your mind: Faster Turnaround PeriodsA mailing campaign can take weeks or even months of your time, always keeping your staff busy. With ever-growing competition and evolving customer expectations, your business cannot afford to spend so much time on just one marketing plan. Fulfillment mail can help you solve this time crisis and enable you to launch highly-effective campaigns in a short period. Hence, your marketing team need not channel all their efforts towards a single campaign, hampering your company’s growth and productivity. Boost Brand ImageIf you want to boost your brand reputation and increase recognition in the market, a direct mail campaign can help meet these goals. However, it isn’t enough to print a lousy marketing message somewhere and ship it off to prospects. Building a personal rapport with potential customers and convincing them to buy from you takes much more than that. Luckily, direct mail fulfillment services enable you to connect with the industry experts and organize a well-planned and result-driving campaign. Maintain EfficiencyUndoubtedly, businesses profit from an efficient management system for internal working. Similarly, they can also benefit from efficient marketing strategies. Such programs help them get more conversions, save costs, and deepen company-customer relationships. Hence, well-executed campaigns can create long-term opportunities for you and allow you to supersede your expectations. But, bringing efficiency into marketing is not always effortless. Sometimes, things may go wrong if you rely on manual processes to launch an intensive direct mail program. Hence, it is essential to use automated mail fulfillment services to create an efficient marketing environment and drive conversions. Reduce CostsUnlike a few years back, direct mail is no longer expensive and burns holes in your pockets. There are several fulfillment mail tools now that help you manage your costs wisely and conduct low-budget campaigns. Still, some companies choose to do everything in-house at higher costs, affecting their ROI negatively. The more you spend on a campaign, the harder it is to recover those costs. Hence, it is better to deploy mail fulfillment services like PostGrid and save up to 75% on mailing costs. Meet Fluctuating NeedsIt is common to face several obstacles throughout your direct mailing journey. For instance, you could need to send out thousands of direct mail-outs urgently. Or, you may need to draft, print, and mail a transactional document to a client. Using proactive and helpful letter fulfillment services, you can accomplish these objectives without any problem. PostGrid’s direct mail API helps you send items of varied sizes and types in any volume. Maximize Response Rates by Being ConsistentPresenting your company as consistent and reliable is crucial to your campaign’s success. Hence, you need to print and mail top-notch quality items that provide value to your audience. And fulfillment mail helps you do exactly that by allowing you to focus on minute details about your campaign. With the proper mechanism in place, you can test your strategies precisely and make the necessary modifications. Hence, it is guaranteed that your campaign will produce the desired open and response rates. How Can PostGrid’s Mail Fulfillment Services Help You Automate Your Mailing Campaigns?PostGrid’s direct mail services offer plenty of features that allow businesses to run effective direct mail campaigns at any budget. You can check our direct mail fulfillment pricing plans here and see how flexible it is to conduct direct mail marketing using our API. Our solutions are curated to meet the expectations and requirements of several industries, including: From professionally-built templates and mail fulfillment to address verification and tracking capabilities, PostGrid has the whole package for you. Employing our automated direct mail API, you can cut costs, boost sales, and beat your competition. Request a demo now to explore more about PostGrid’s direct mail fulfillment services and how they can help you transform offline mailing! The post Direct Mail Fulfillment Services appeared first on PostGrid. source https://www.postgrid.ca/direct-mail-fulfillment/ source https://postgridcanadainc.tumblr.com/post/682166224691527680 Via https://harveywilson355.tumblr.com/post/682169493879963648 TABLE OF CONTENTSCombine Direct Mail and CRM to Boost Efficiency and Save TimeThinking that direct mail and CRM go hand-in-hand can be appalling as we tend to see direct mail as a traditional, offline channel. It may seem unbelievable that direct mail can be fully-automated with everything done with just a few clicks. As surprising as it may be, it is true! ![]() Modern marketers use marketing automation platforms for almost everything—emailing clients, collecting behavioural data, sending marketing messages, following up, etc. Direct mail CRM has made it possible to use marketing automation for direct mail too! All you need to do is find an effective direct mail API like PostGrid to integrate with your CRM. In this article, we will discuss how you can combine direct mail with digital tools to improve efficiency. Let’s get started! Top 4 Ways to Use Direct Mail CRMThe use cases of direct mail CRM integration are confusing to some people. Though there are endless possibilities, we have narrowed it down to the top four applications of this concept to help you understand it better. 1. Triggered Marketing and Transactional MailOften, converting a lead into a customer is only one step away. Thus, it is advisable to have a follow-up system to stay in touch with prospects and remind them of you constantly. So, whenever they need something similar to your products or services, they are likely to think of your brand first. One excellent example of a follow-up mechanism is setting up a triggered direct mail campaign. It helps you connect with prospects with a personalized mail item immediately after they complete some action, like filling up the contact form or emailing your sales team. Integrating CRM and direct mail allows you to conduct such triggered campaigns effortlessly. Also, it helps you send triggered transactional mail, like statements, invoices, cheques, etc. For instance, you can set up a direct mail CRM campaign to send invoices to customers on the 1st of every month. Thus, you don’t need to remember and follow up with them regarding their dues manually. Some more examples are:
PostGrid’s direct mail automation software can help you trigger mailing campaigns without doing anything yourselves! Also, it allows you to design your direct mailers using its professionally-built templates within minutes. 2. List Importing and Data SegmentationDo you ever struggle with compiling in-house lists based on specific criteria? Manually, it may be impossible to put together a targeted direct mail list—for example, a list of all the people in the Middle-of-funnel (MoFu). However, combining your CRM and direct mail plans can help you compile such segmented lists within a few seconds. PostGrid’s direct mail API also enables you to export other customer details from your CRM to help you customize your plans accurately. This ability also allows you to conduct effective multi-channel marketing campaigns. Our direct mail services also help you with address verification. Thus, if you have any incorrect mailing addresses in your CRM, PostGrid can help you verify and correct them before the campaign. 3. Campaign Personalization90% of customers say that personalized experiences are appealing. Also, 80% buy from brands that offer personalization. These statistics make it clear that companies personalizing their marketing campaigns do better than their competitors. Quick read: PostGrid for Marketing Teams. Using direct mail CRM, you can personalize your direct mail campaigns easily and speedily. Even adding a person’s name to a direct mail piece can make a crucial difference to your campaign. PostGrid’s direct mail CRM integration helps marketers use variable data printing (VDP) to personalize their items. You can also add other details, like the recipient’s location, likes, etc. Some companies print a small map from their prospect’s doorstep to their physical store, which is an excellent example of personalization. 4. Reporting and AnalyticsMeasuring a campaign’s performance is equally crucial as conducting it. The results help you know what works best for your brand. They also enable you to understand the common traits of your customers, which you can use to your advantage. Using the best CRM for direct mail, you can feed direct mail analytics into your marketing automation platforms. Then, this data can be used to formulate or modify other marketing programs accordingly to help customers move ahead of the sales funnel smoothly. ConclusionDirect mail CRM is one of the most innovative technologies that can help companies streamline their offline mailing tasks. Direct mail solutions like PostGrid make it possible to bring print and mail at par with digital marketing channels, such as email and social media. You can integrate PostGrid into several automation platforms, including:
Also, you can send a variety of direct mail items, like postcards, letters, invoices, cheques, etc. The best part is that PostGrid’s direct mail and CRM integration is affordable and flexible. You can select from one of our plans to get started or request a demo to see how our direct mail CRM works! The post Direct Mail CRM appeared first on PostGrid. source https://www.postgrid.ca/direct-mail-crm/ source https://postgridcanadainc.tumblr.com/post/682083153315315712 Via https://harveywilson355.tumblr.com/post/682090230146367488 TABLE OF CONTENTSHow to Send Important Documents By Mail Safely and Speedily in CanadaAre you confused about which mail option to choose for sending crucial documents? We all have been in a situation where we cannot figure out a secure way to ship items like contract papers, invoices, tax-related documents, etc. Though sending important documents by post is the safest way, which courier service should you select? ![]() These questions can be puzzling, but we have a two-word answer for you—Canada Post. It is a government-owned organization running for decades and known for transporting billions of mail pieces every year. Plus, it offers you a wide range of mailing options to select from and mail according to your convenience. In this blog, we will learn more about how to send important documents by mail. Let’s dive in! Why Do You Need to Select a Fast and Secure Shipping Option?Did you know that the average cost of a data breach in Australia is $3.35 million? Also, since 2018, data breach cases have risen by 712%. Thus, companies might have to rethink emailing transactional and compliance documents or sending them via other digital means. They have to select a more reliable option to avoid compromising the privacy of their partners, customers, and themselves. Though email offers lightning-fast speeds and convenience, malware attacks have made it an unsafe channel. Thus, most companies prefer snail mail and rely on the Post Office to ship their documents. At PostGrid, we get several questions, like is it safe to mail important documents? Well, offline mail is protected by hundreds of laws, like PIPEDA, Canada Post Corporation Act (Sec 48), etc. So, yes, sending important documents by post is your best bet. How Do I Send Documents Through the Post Office?Canada Post provides plenty of mailing services to ship letters and parcels. All of them offer different mailing speeds and features. Plus, their postage rates may vary significantly. Thus, try to be mindful of all the factors before making a choice. LettermailLettermail is an affordable and convenient way to send mail pieces, like:
Thus, the next time you wonder about how to send important documents by post, you can consider Lettermail to be an easy choice. It takes only two business days for this service to deliver your documents locally in cities. Provincial and national deliveries take three and four business days, respectively. Remember to write a return address while sending important documents by post to ensure added safety. It will help the postal workers return the documents to you should they not get delivered. Priority MailLettermail is an ideal option, but some businesses want a faster mailing service. Thus, they tend to ask questions, like how to send legal documents through mail urgently. If it’s an emergency and you need to ship your documents via the fastest delivery service, choose Priority Mail. It helps you send your documents to any part of Canada in just two business days. Apart from the speed, Priority Mail also provides other helpful features, like various delivery options, pickup services, signature on delivery, tracking, and $100 insurance cover. Naturally, Priority Mail is costlier than Lettermail, but it is a more effective way of sending important documents by post. XpresspostXpresspost is yet another fast and effective way to help solve your query- how should I send important documents. It is ideal for sending both parcels and documents. Rates can vary according to the size and weight of your mail items. Like Priority Mail, Xpresspost also completes local and regional deliveries in two working days. However, sending important documents by post nationally via this service takes three days. Compared to Lettermail and Priority Mail, you may find this option not very suitable. But, consider your mail type, dimensions, and exact rates before deciding anything. Registered MailDo you want proof of mailing and a delivery receipt? If yes, Registered Mail is one of the best options to send transactional documents via Canada Post. It includes a mailing receipt and the signature of the recipient. Thus, you can have evidence that your mail items were delivered on time and safely, especially helpful in case of legal disputes. You can purchase Registered Mail for sending important documents by post at your local Post Office. It only costs you $9.75 and provides many other features, such as:
Local deliveries take two business days, regional deliveries take three days, and national deliveries take four days. Tips for Sending Important Documents by Post SafelyBelow are some easy steps to help you prepare your mail and send it safely: Use Sturdy PackagingIt is surprising how many people use thin, window envelopes to send important documents. These documents can tear off easily, causing potential thefts, data breaches, delivery delays, etc. So, if you are looking for answers to- how to send important documents by mail, switching to sturdy and concealing packaging should be your first step. Hand-drop Items or Request PickupAs said earlier, several data privacy laws guard postal mail and make it a secure communication channel. However, your documents are titled postal mail only after they reach the Post Office or in the mailbox. Thus, hand-drop items carefully in a mailbox nearby you or choose a mailing service like Priority Mail that offers free pickup. You can also visit your local Post Office and post your documents at the counter. This way, you can ensure the safety of your mail while sending important documents by post. Keep Tracking Your Items and Stay In Touch With Your RecipientsIt is essential to keep tabs on all your sent documents, so you can spot any issues and fix them immediately. However, tracking every individual item can be daunting. Thus, PostGrid lets you track all your sent documents in a single view via your dashboard. Also, let recipients know after sending important documents by post to them, so they can look out for incoming mail and keep you updated. Use a Secure Mailing Service Like PostGridSure, the steps we discussed above ensure safety, but they can be daunting. Thus, try using PostGrid’s automated direct mail API to save tons of your time and effort and mail efficiently. PostGrid offers one of the best print and mail services you can find for sending important documents by post. Our API and software are compliant with laws like PIPEDA, HIPAA, SOC-2, etc., to help you mail safely. PostGrid also provides many more helpful features, like:
Wrapping UpSending important documents by post helps companies avoid potential malware attacks and data breaches. Offline mail allows them to send essential items to the recipients personally and accurately. Mail is also known to strengthen personal bonds and grab the recipient’s attention. Thus, along with security, traditional mailing has several benefits to offer. You can select any of Canada Post’s services to ship your documents. But, ensure that you choose a service that matches your requirements and budget. If you need help, contact PostGrid today and learn more about how we can help you in sending important documents by post affordably, safely, and effectively! The post How to Ship Important Documents By Mail appeared first on PostGrid. source https://www.postgrid.ca/send-important-documents-by-mail/ source https://postgridcanadainc.tumblr.com/post/681901970332729344 Via https://harveywilson355.tumblr.com/post/681905210990411776 TABLE OF CONTENTSNurse Appreciation Letter From EmployerWhen you get sick, what is the first thought that comes to your mind? Typically, it includes hospitals, doctors, and maybe even an ambulance. But the one thing that we do not think about is the nurses. ![]() They always remain as background characters, and we do not give them much attention. But, in reality, you spend much more time with the nurses than the doctors, yet they often do not get the credit they deserve. It is, therefore, no wonder that more and more nurses are choosing to leave their profession. Healthcare providers are struggling to keep their workforce intact. Here, we will explain how a healthcare organization can show its appreciation by sending thank you cards for nurses. Why Must Healthcare Providers Write Thank You Cards For Nurses?Healthcare workers, especially nurses, are among the least appreciated working professionals despite their vital role in society. Large corporations and hospitals are already going the extra step to show appreciation for their nurses. Nurses and MoraleDid you know that the morale among nurses is significantly low? According to an RNnetwork study in 2017, 70% of nurses feel burnt out. Furthermore, half of them are considering leaving their profession altogether. The pandemic has only made life even more challenging for nurses. Now, more nurses are considering leaving their profession, and the shortage of nurses is a considerable threat to healthcare providers. Emotional MotivationOf course, healthcare providers can provide other monetary benefits to their nurses. But, no amount of money can ever really replace job satisfaction, especially for a job that involves saving people’s lives. Don’t get us wrong. We are not suggesting that you stop providing monetary benefits to nurses. It is where thank you cards for nurses can come in handy for healthcare providers. Apart from providing nurses with other benefits, the employer must show the nurses their appreciation with something personal. A personalized thank you card is perfect for such a goal. How to Write a Thank You Letter to Nurse?Writing thank you cards for nurses is not so difficult if you remain genuine and express your gratitude to them. However, if you want to master the art of writing thank you cards to nurses for your healthcare business, consider the following steps. Step 1: Start With A Normal And Pleasant GreetingThe beginning of the nurse appreciation letter from the employer is pretty simple. You can start with a customary greeting like “Dear [Recipient’s Name].” Additionally, you can come up with new ways to greet your nursing staff. However, this is the easy part of creating a thank you letter for a healthcare provider’s nursing staff. The only concern here is that you avoid using generic terminologies such as “Dear Nurse” when addressing your thank you letter. Most healthcare providers use automated printing solutions for creating thank you cards for nurses. If that is the case, you need to ensure that the automation solution you use can personalize your thank you letters. For example, PostGrid can easily integrate your employee management system to generate personalized thank you notes. Step 2: Ensure The First Line Clearly States What You Are Thanking Them ForWhen it comes to sending thank you cards to nurses, you can go about it a couple of ways. The best approach is to make a personalized letter or postcard featuring the patients they helped. Hence, it would be best for you to access the details of the patient to whom a specific nurse was assigned and create a message based on the patient. For example, you can say, “Thank you for quickly stabilizing my blood pressure and helping me get through a tough time.” An even better idea would be to get the feedback directly from the patients and print them for your nursing staff. The authenticity of your message, specifically your first line for the thank you cards for nurses, is essential. However, it may not be convenient to get the patient’s quote in every case. Step 3: Describe How The Patient Feels About Their ServiceThe second line after greeting the nurses is where you can express how the patient feels about the services they received. Here, you have a chance to let our nursing staff know how their services helped the patient and how grateful they are for it. The best compliments for a nurse are genuine messages directly from the patient. Some of the most effective second lines for conveying the patient’s gratitude can look something like the ones listed below.
As you can see, such messages impact healthcare professionals when it comes directly from their patient. Hence, it is always best to feature real stories and wordings from the patients in your thank you cards for nurses. Step 4: Re-state GratitudeAt this point, you have reached the end of your thank you cards for nurses. The best practice is to restate gratitude. Here, you have the option to present your gratitude as their employer. Additionally, you can re-state the gratitude from the patient’s perspective. When re-stating your gratitude, you need not elaborate as much as you did at the beginning of the letter. Something as simple as “Thank you for everything you do” is enough to reassure the reader about their importance to society and your organization. Furthermore, this last line can also be from the employer. You can make it evident with a line like, “We thank you for all you do for your patients and our hospital.” However, you can also take the approach where the thank you cards for nurses are directly from the patient, and you are just the messenger. Step 5: Close The Card With An Attractive PhraseEnsure that you always close your thank you letters with an attractive and pleasant phrase. The worst thing you can do is not close the thank you letter and keep it blank. Some of the most common closing phrases you can use in your thank you letter are
However, you don’t have to limit yourself to these options. You can come up with a new and perhaps even more personal way to close the thank you cards for nurses. For example, suppose the patient was particularly close to a nurse. Given a chance to write a thank you letter, the patient may add something personal to the letter. The patient may even have some cute nicknames that the nurse called them. Such emotional elements can have a tremendous impact on the reader. It is one thing that makes nurses feel good about their profession despite the huge challenges they face every day. Step 6: Sign The NameYour final step in writing thank you cards for nurses is to sign the sender’s name. The thank you message may be from the patient directly, but the sender is the employer. But, if you are sending the thank you letter in the patient’s place, you need to use the patient’s name. After all, you are sending the postcard to encourage your nursing staff. There is no better way to accomplish this than to send a personal message directly from the patients, especially if they have an emotional bond. Suppose you are sending a postcard that features a message from the patient; you can sign it with the patient’s name. And, if your thank you cards for nurses only feature how your healthcare organization is thankful to its nurses, you can use the organization’s name. Tips For Writing Effective Thank You Cards For NursesNow that you know how to write a thank you letter to nurses let’s look at how you can make it more effective. Some tips that can help you ensure that the thank you letters significantly impact the healthcare worker are listed below. Let Your Letter Express FeelingsA good thank you letter does not use aesthetic words and stunning images only. The thank you letter expresses the sender’s warm feeling for the recipient. It applies to thank you cards for nurses from the patient’s perspective and the healthcare organization. Nurse Appreciation Letter From Employer Suppose the postcard exclusively features the thank you messages collected from the patient. In that case, it is not in your hands to write the message. However, you could use snippets from the patient message and note the thank you message yourself. In this case, you can freely express how you, as their employer, value their work and also speak in place of their patients. This type of thank you card for nurses is an effective way to show patients and your healthcare organization’s gratitude to nurses. Remain Sincere and Genuine Just make sure that whatever appreciation you express in the letter is well directed and genuine. It is not very hard to spot a thank you letter that sounds phony or mechanical. Hence take your time to read and reread your message and ensure that it is what you want to tell your nurses. Express Gratefulness and Specify What You Are Grateful ForThe primary purpose of thank you cards for nurses is to express how grateful you are for everything the nurses do. Merely saying you are thankful is not enough to make a significant emotional impact on the reader or nurse. Hence, you need to specify what you are thankful for – was it their dedication? or how punctual they are in serving their patients? You still need to provide these details, even if you write the thank you letter as their employer. It is worth considering an offline or online form where the patients can review or provide information about their nurses. You can use this data for creating personalized thank you cards for nurses. Furthermore, you can also use the data as part of employee assessment. Polite Tone With A Personal TouchWith a thank you letter, you must always use a polite tone. You must ensure a courteous manner in all the thank you letters. Reading a message is not the same as saying it in person. Here, there is a greater chance of miscommunication or misinterpretation. Therefore, healthcare business organizations need to ensure the message is polite and contains the best compliments for a nurse. When you compliment your healthcare workers, you need to give your message a personal touch. By personal touch, we mean something specific the nurse does for their patients or your healthcare organization. It shows that you are aware of the hard work that they put in and that you are nice enough to appreciate their efforts. How To Use Automation To Send Thank You Cards For Nurses?The last thing healthcare providers want to do is complicate their already complex work process by bulk printing and mailing thank you cards for nurses. Hence, most healthcare providers outsource their printing operations to a third-party printer. The best way to send quality thank you letters to your nurses is to use an automated print and mail system like PostGrid. With an advanced tool like PostGrid, you can easily personalize, print, and deliver your thank you cards. Furthermore, tools like PostGrid also offer an attractive template gallery for letters, postcards, and invoices. Hence, you don’t have to spend more money designing a new postcard unless you want to, of course. In that case, PostGrid enables you to use your custom designs for printing and delivering thank you cards to nurses. Optimize All Your Printing NeedsUsing an automated print and mail system for your healthcare business means you can use it for your printing needs. For example, you can use PostGrid’s automation software not just for printing conveying the best compliments to a nurse. You can also use PostGrid for sending patient statements, medical collection letters, lab reports, invoices, and much more. Hence, you can optimize your printing processes, significantly saving you money, time, and resources. PIPEDA ComplianceMost print providers like PostGrid come equipped with Personal Information Protection and Electronic Documents Act (PIPEDA) compliance. It means PostGrid ensures the security of your patient and staff data. Healthcare organizations must ensure that their print partner is equipped to handle the sensitive data of their patients. Hence, you must ensure the service provider you choose can print thank you cards for nurses and patient statements with the same security. ConclusionNursing is one of the most challenging yet underappreciated professions in the world. Hence, it is hard to maintain a sense of fulfillment for healthcare workers. It is up to healthcare organizations to ensure their nurses’ well-being and job satisfaction. The best way for healthcare organizations to show their appreciation is by sending thank you cards for nurses. However, it is not always possible to accurately send personalized thank you letters to each employee. Hence, it is best to use an advanced print and mail automation system like PostGrid for sending your thank you letters. It enables you to personalize, print, and deliver thank you letters and convey your best compliments for a nurse. Furthermore, you can use PostGrid’s system for all your other printing and mailing needs. For example, you can use PostGrid for sending time-sensitive documents like healthcare invoices, patient statements, etc. You can use PostGrid’s automated system to schedule your direct mail and send it on time. The post Nurse Appreciation Letter From Employer appeared first on PostGrid. source https://www.postgrid.ca/nurse-appreciation-letter-from-employer/ source https://postgridcanadainc.tumblr.com/post/681452729801015296 Via https://harveywilson355.tumblr.com/post/681467324933570560 TABLE OF CONTENTSHow to Write Follow Ups: Sample Letter to Patient Unable to Contact by PhoneDoes your healthcare institution face patient no-show regularly? It has become quite common for patients to not show up to their appointments for several reasons, like financial issues, transportation barriers, etc. Various healthcare providers reported different no-show ratios ranging between 12% and 80%. Undoubtedly, such cases impact their business negatively and cost them millions of dollars per year. ![]() Though some patients genuinely miss their appointments, others make it a routine. Thus, healthcare firms need to take some steps to curb patient no-shows and reduce wasted revenue levels, like sending a missed appointment follow-up letter. This practice can prove to be very effective as it acts as a reminder letter to patient to reschedule appointment. Also, it gives out a message that no-shows hurt your operations, making such patients liable to pay a fee. Remember that no matter how many benefits you offer, from financial assistance to convenient scheduling, some patients may still not visit you for some reason. The point is that all healthcare providers should have a robust follow-up system to manage no-shows effectively. You need a process that helps you reach out to patients but does not take much of your time and effort. Sending out a missed appointment follow-up letter using an automated mailing service like PostGrid can do the trick. Today’s blog will help you write an effective no-show letter to get more patients to walk through your doors. We have also included some templates and samples for reference to make the job easier for you. What Is a Missed Appointment Follow-Up Letter?A recent study found that 67,000 patient no-shows can cost the healthcare industry roughly $7 million. You may think that there’s no way 67,000 patients don’t show up to your practise or hospital, but that’s not true. Imagine that you get 40-50 appointments per day, and ten patients don’t show up. Initially, you may not send a letter to patient to reschedule appointment. But, look at this the other way. Ten patient no-shows every day results in 3,650 no-shows per year, which means you are losing thousands of dollars yearly. You reduce these mind-boggling figures by contacting patients via email, call, or even direct mail. A missed appointment follow-up letter is for patients who regularly miss their appointments with you. This letter helps you talk to them personally and explain why visiting you is crucial for their healthcare. Also, ensure that your letters emphasize the importance of cancelling or rescheduling appointments instead of simply not showing up. How to Write a Letter to Patient to Reschedule Appointment?Often, you may try calling up a patient the moment they miss an appointment to check if they are coming. However, you may not always be able to contact patients this way, making it essential to send a sample letter to patient unable to contact by phone. Below, we have mentioned some things to remember for drafting effective no-show letters for patients: Stay Firm Yet PoliteIf a patient misses their appointment for the first time, consider speaking to them in a soft tone. However, you have to switch to a firmer tone if they do that frequently. Let them know about your missed appointment policy and the consequences they could face if it continues. But, you still need to adopt a professional voice that speaks to a person in high regard. An unprofessional missed appointment follow-up letter can do more harm than good and tarnish your brand image. Hence, be firm and yet polite in every conversation with your patients. Mention the Patient’s Risk LevelTo express your concern to the patient, mention their health risk level. For instance, while mailing moderate-risk patients, you can emphasize their need for continuous supervision and medication. This way, you can also personalize your follow-up letter for missed appointment and let patients know that you are thoughtful of their healthcare. Charge a FeeCharging a fee for a no-show may sound a little harsh, but it is one of the most effective ways of reducing no-shows. It is crucial to mention the details of the patient’s previously missed appointments that justify you levying a no-show fee. Some clinics have a specific missed appointment fee policy—for example, they charge $100 to patients who miss two consecutive visits. If you don’t already have such policies, developing one can help you lower your practice’s no-show rates. Also, it lets you recover the unnecessary costs spent due to patient no-shows. Mention Other ConsequencesYour patient follow-up letter sample must also comprise other consequences, like patient debarment. Most patients aren’t unaware that such policies exist and take doctor appointments very lightly. Furthermore, they also ignore their medical care, which influences their health negatively. Perhaps, your missed appointment follow-up letter is the push patients need to visit you. Thus, informing them that they can be debarred from a clinic or hospital for no-shows motivates patients to complete their treatments. Give Patients a Few Options to Reschedule Their AppointmentsThe prime purpose of writing a missed appointment text message or letter is to get patients to visit you. Hence, don’t forget to add how patients can reschedule their appointments with you. You can add a phone number, email address, and website link to diversify your contact options and allow patients to reschedule any channel they like. No-Show Letter to Patients TemplateWe understand that it may be complicated to start sending a letter to patient to reschedule appointment, especially when you aren’t already doing it. Thus, we have mentioned a template below that you can refer to. But, before getting to the template, let’s understand the different parts of a no-show letter: Mailing AddressEnsure that you have the correct delivery addresses of your patients to mail them accurately. PostGrid’s address verification API can help you cross-verify delivery addresses in seconds. It also allows you to compile new mailing lists for marketing purposes. Thus, on the one hand, you can send a missed appointment follow-up letter to your patients without problems like lost mail and returns. On the other hand, you can increase patient retention rates and improve brand image by sending out marketing mail. Also read: How to Mail Internationally? SalutationInstead of using generic and bland greetings, like ‘Dear Patient’ in your did not attend appointment letter template, use your patient’s name. For example, ‘Dear Ms. Jane’ or ‘Dear Mr. Teddy.’ A personalized salutation shows that you value your patients and are genuinely concerned about their healthcare. PostGrid’s print and mail API can help you with variable data printing (VDP) for creating, printing, and distributing missed appointment follow-up letter for patients. State the details of the Patient’s Previously Missed AppointmentsRefrain from talking about the patient’s missed appointments without adding specific details. To increase the efficiency of your letter to patient to reschedule appointment– try including the exact dates when the patient missed their visit. For example, you may write- ‘I noticed that you missed your appointments on 2nd March 2022 and 15th March 2022.” It shows patients that you keep track of all appointments and notice every no-show. Discuss Your Cancellation PoliciesIt is not always possible for patients to show up to every appointment owing to several reasons. However, they can at least drop a message or call to inform you about their absence. As a healthcare practice, you must offer suitable cancellation policies to patients, like letting them cancel appointments at least 6 hours in advance, one day in advance, etc. If a patient does that, you have no reason to send them a missed appointment follow-up letter as you can prepare for it in advance. However, ensure that you explain your cancellation policy properly to no-shows so they can at least conform to it in the future. Add Contact InformationEarlier, we discussed that you should mention a phone number or link where patients can reschedule appointments. However, rescheduling is not the only reason you should add your contact details. Your missed appointment follow-up letter also acts as a marketing tool. Thus, mention your social media links (if any), brand logo, QR codes (where patients can read about your services), etc. These aspects act as a CTA for your letter to increase patient responses and conversions. Find below a no show letter to patients template that will help you put all the above points together and create an effective letter: [Your practice or hospital name] [Street address] [Municipality name, province or territory abbreviation, postal code] [Date] [Patient’s full name] [Their street address] [Municipality name, province or territory abbreviation, postal code] [Salutation] [Introductory paragraph: explain the purpose of this missed appointment follow-up letter. Talk in a personal tone and express concern. Mention the missed appointment dates and discuss why the patient needs to see you] [Explain your cancellation and patient dismissal policies. Also, state your missed appointment policy and fee and whether or not the patient needs to pay it. Discuss the problems your practice faces due to patient no-shows and why you need to charge a fee for them in a polite manner] [Closing paragraph- mention your contact information and encourage patients to reschedule their appointment with you at the earliest] [Signature] Samples of a Missed Appointment Follow-Up LetterBelow, we have compiled a few samples of no-show letters to help you draft result-driving letters in various scenarios. #1 When a patient misses their appointment for the first time.ALBERTA HEALTHCARE CENTRE 14 ST NS Date: 25th March 2022. To, EDWARD KIRSHNER 12 NEW BRIGHTON GARDENS Dear Mr. Edward, I sincerely hope you are doing well. I am writing this letter to inform you that you have missed your previous appointment with us scheduled for 10th March 22. Currently, you are enrolled for a physiotherapy session, and missing doctor visits may lead to ineffective treatment. Therefore, it is recommended that you avoid skipping any further sessions and complete your course on time. I would also like to inform you of our cancellation policy. Patients should cancel appointments at least 6 hours before they are scheduled to meet the doctor. Please understand that this courtesy allows us to manage patient visits more effectively and make room for other patients. Cancellations help us save the resources and time we set aside for a patient visit. Also, according to our missed appointment fee policy, patients that don’t show up to their appointments are charged $50. However, this fee is applicable only after a patient doesn’t show up twice; we are waiving this fee in your case as it is your first no-show. We value the health of every patient and would like to do our best to improve the same. Thank you for choosing us and placing your trust in our services. We look forward to seeing you on your next visit. Please call +1 403-963-8000 to reschedule your appointment or drop an email at the email address mentioned on our letterhead. Sincerely, The above patient follow-up letter sample is highly informative and reasonable. It tells the patient everything they need to know about no-shows, which may help them in the future. P.S. Please format your address and the mailing address according to the Canada Post guidelines to speed up deliveries and avoid mail returns. Also read: Letter to Inform Patients of Physician Leaving Practice. #2 Charging a patient with a no-show fee.Stefan Bouchard, M.D. White Spring Hospitals 5 DE GRASSI ST Date: 1st April 2022 DEREK LEWIS 82 BLOOR ST Dear Mr. Derek, I am writing this missed appointment follow-up letter to inquire about your missed appointments. As your doctor, I am concerned about your well-being as you have missed three visits in a row. Though you aren’t at any greater risk, I suggest that you take your next IV drip at the earliest. Please know that when patients make an appointment, we set aside a fixed amount of time for them. By not honouring your appointments, the healthcare of several patients is delayed as there is no time slot left for them. Hence, I would personally appreciate it if you call the hospital at least one day in advance and reschedule your appointment whenever needed. Below are the dates of your missed appointments: 8th February 2022- 2 PM. Since this is your third missed appointment, we need to charge you a no-show fee of $200. Please find the attached bill for the same. Our hospital’s goal is to serve our patients and help them improve their healthcare. I hope you understand our take about no-shows as they disturb our operations severely. You can call us at +1 416-703-1541 or email at [email protected] to reschedule your appointment or in case of any queries. We look forward to seeing you on your next visit. Sincerely, The above letter is a little firm, but this tone is required to get the attention of your patients and present no-shows as a crucial problem. Please use this letter format only when the patients don’t show up more than two or three times for the desired effect. Another notable thing about the above letter to patient to reschedule appointment is that it is written by the patient’s doctor themselves, increasing its personalization level. #3 When you aren’t able to reach patients on call.ROYAL GENERAL HOSPITAL 17 CEDAR AVE Date: 1st April 2022. To, KATE JONES 7191 RUE FLEURY W Dear Ms. Kate, I hope you are doing well. This letter is to inform you of your missed appointments since January 2022. We tried to reach you on call and sent you two letters in the past already but didn’t get any response. As a healthcare institute, we strive to contribute to our patient’s good health, and not hearing from you is a concern for us. We hope you know that we have a cancellation policy of 24 hours. You can call or drop an email to reschedule your appointment within this timeframe. Also, our missed appointment fee policy states that any patient who doesn’t show up for the third time is liable to pay a $100 no-show fee. Since you missed four consecutive appointments, we need to levy a $200 fee—the bill is sent to your address separately. Please note that missing five consecutive appointments without prior notification can lead to dismissal from our hospital. We would hate to see this happening, which is why we urge you to follow our cancellation policy from now on. You can call us at the number mentioned on the letterhead for any queries and booking appointments. We hope to hear from you soon. Sincerely, This sample letter to patient unable to contact by phone is the strictest one as it talks about the dismissal of a patient. Again, it may sound harsh, but it is necessary to control the number of no-shows. How Can PostGrid Help You Print and Mail No-Show Letters to Patients?Sending missed appointment follow-up letters is an ongoing process for almost all healthcare institutions. There will always be some patients who neither cancel their appointments nor show up for them. Thus, hospitals and practices need to have an efficient mailing strategy to draft, print, and send such letters to the respective patients promptly. PostGrid’s print and mail API can help you send an attention-grabbing missed appointment follow-up letter. You don’t need to hire additional staff or free up your hospital resources to make space for this task. Also, you don’t need to worry if your letters reached the patients or if they would respond. Our direct mail services are all-inclusive and consider all your concerns. You can trace the solution to your problems through our features:
Apart from a missed appointment follow-up letter, our print and mail services also let you send other medical documents, like:
Thus, PostGrid is your one-stop solution to print and mail all your marketing, operational, and transactional documents. Sign up now to explore more of our features and understand how we help healthcare providers send a missed appointment follow-up letter. The post Missed Appointment Follow-Up Letters for Patients appeared first on PostGrid. source https://www.postgrid.ca/no-show-follow-up-letters-for-patients/ source https://postgridcanadainc.tumblr.com/post/681369687921180672 Via https://harveywilson355.tumblr.com/post/681372965544361984 TABLE OF CONTENTSReal Estate Postcards: 10 Real Estate Postcard Ideas For SuccessThe real estate industry struggles to generate and maintain quality leads. A well-crafted and personalized real estate postcard could be the way out of this trouble that real estate businesses face. ![]() The real estate industry has always benefited from direct mail postcard campaigns. However, implementing a postcard marketing campaign is not easy without the right set of tools and strategies. Below, we explain how and why real estate businesses need to employ postcards for generating quality leads. Additionally, we list some of the most effective strategies and postcard ideas to help real estate businesses. Finally, we also look at the design consideration for creating a successful real estate postcard that resonates with the target audience. Why Should Real Estate Businesses Use Direct Mail Marketing?There are many benefits of employing direct mail marketing for businesses. You may already be aware of some of these benefits. Some industry verticals, including real estate, often benefit more from direct mail campaigns than others. The significant benefits of using real estate direct mail postcards are as follows. Get Noticed By More FamiliesPostcards are a great way to get your real estate business noticed by families. You can use customized real estate postcards to target families in specific geographical areas. Furthermore, your postcard can house pictures of listed properties best suited for families. If the property you feature in the postcard piques the audience’s interest, they are more likely to hold onto it. It wouldn’t be surprising if these families stuck the postcard to their refrigerator because it is their dream home. Fast, Affordable, And EffectivePostcards are perhaps the most simple and easy to create direct mail for marketing a business. Real estate marketing cards are even easier to make with the help of a direct mail management software like PostGrid. Advanced solutions like PostGrid even provide you with free postcard templates for your campaigns. You can also use your in-house design team to create a custom postcard design and have it printed and delivered with an automated system. Target Your Real Estate PostcardsIt becomes significantly more manageable for you to target your real estate direct mail campaigns with advanced direct mail solutions. Advanced direct mail automation tools like PostGrid even have a geocoding feature that lets you target specific geographical areas. Real estate businesses can use advanced targeting to identify areas with potential buyers and sellers. You can also send your real estate postcards based on demographic data such as age, income, family size, etc. Real Estate Postcards Are TrackableAnother advantage of using an automated direct mail tool for printing and delivering your real estate direct mail postcards is trackability. With direct mail automation, you access advanced insights and tracking features that let you keep track of every minor detail. Hence, the success of your direct mail campaign is easily measurable. You can get the exact number of postal mail you sent and track the number of new leads you harnessed through the campaign. Most advanced direct mail service providers, including PostGrid, have a dedicated dashboard for quickly accessing such information. 10 Real Estate Postcard Ideas For Your BusinessWe know that real estate postcards are an effective way to reach out to your target audience. However, to get the desired results you are looking for, you need to implement real estate postcard ideas that work. Some of the most effective postcard ideas for real estate businesses are listed below. 1. Real Estate Postcards For Just Listed PropertiesThe real estate industry often uses postcards for marketing their newly listed properties. It is an effective way for real estate agents and companies to pitch a property to prospective buyers and generate quality leads. The best thing about this type of real estate postcard is that you can send one every time you have a new listing. Hence, you can maintain regular communication with the target audience and let them know about successful ventures. As a result, real estate postcards can attract both buyers and sellers to your business. 2. Real Estate Postcards For Open HousesOpen houses are also an excellent occasion for sending real estate direct mail postcards to your target audience. It is best to use the open house postcards for inviting prospective buyers to the property and neighbours. Additionally, make sure to send the postcard the same week as the open house. It lets you show your prospective sellers that you are committed to selling the real estate properties you undertake. The open house postcards can also help you boost the attendance of your open house events and enhance your reach. 3. Real Estate Postcards For Just Sold PropertiesThe “just sold” postcards are ideal for generating new real estate leads for your business. However, there is one significant difference between just sold and just listed postcards. The former is only appealing to the sellers, unlike just listed postcards which can appeal to buyers and sellers. Like just listed postcards, you can send the just sold postcards whenever you close the deal on a real estate property. By the end of the day, both just listed and just sold postcards serve the same purpose: to make your presence known in the neighbourhood. 4. FSBO Real Estate PostcardsFSBO (For Sale By Owner) real estate postcards help you generate new seller leads by pitching them exclusively with FSBO properties. The FSBO postcard is a great way to show other potential FSBO sellers the extent to which you are willing to sell their property. Try focusing your postcard message on how you help FSBO sellers overcome the challenges involved in selling a home. Mention some of the issues real estate sellers face in your mailer, but always ensure that focus remains on the solution you offer. 5. Real Estate Postcards For Offering A ServiceOne of the best ways to generate new seller leads in real estate is to offer something extra to the audience. For retailers and eCommerce businesses, it means sending discount coupons or vouchers to their customers. But, the offer on real estate postcards is slightly different. For example, you can offer a free market analysis in your direct mail postcards. It adds more value to the postcards you send to your prospects. Offering a free, comparative market analysis or CMA to your real estate prospects effectively engages with your target audience. 6. Real Estate Postcards For Expired ListingsThe expired listing real estate postcards are perfect for you if you want to generate new seller leads. You can send this postcard type to your prospects every time a listed property expires. However, it may be tricky to learn how to convert expired listings to relevant leads. You need to get the right messaging and timing to generate leads from expired listings. For better messaging, try to cover the pain points of the sellers and identify with their needs. Explain how you understand the problems they face and present a way in which you can help them. 7. Real Estate Postcards For Rental Communities/Potential BuyersTargeting rental communities and potential buyers every once in a while with your real estate postcards can help you generate new buyer leads. Real estate businesses often overlook rental communities. However, the truth is that rental communities are hot spots for prospective real estate buyers. Many occupants in a rental community are potential first-time real-estate buyers. Hence targeting your real estate business’s marketing efforts toward rental communities can significantly boost your ROI. Furthermore, you can also try personalizing your real estate postcards that better align with your target community. 8. Stalled Funnel Real Estate PostcardsStalled funnel postcards for real estate businesses help to generate new seller leads. Real estate businesses can often find prospects hovering over their lead funnel but never really entering it. Hence, real estate postcards can be just the thing you need to nudge such prospects right into the lead funnel. However, you would need to personalize your messages to make your postcards effective and create an impact on the prospects. It can be challenging to personalize each postcard, especially in bulk mail campaigns. Hence, it is best to use an automated system like PostGrid to print and deliver personalized postcards. You can connect your CRM to an advanced direct mail automation tool like PostGrid for effortlessly personalizing your postcards. 9. Real Estate Postcards For New AgentsThe real estate industry is seldom kind to newcomers or beginners. New real estate agents or companies must get the word out about their new business. You can implement this type of real estate direct mail postcards anytime during the first year at a new office. It is an effective way to familiarize yourself and your brand with prospective clients. Choosing a positive and optimistic approach for your new agent postcards would be best. It is always better to go with an extensive mailing list in such cases. However, you are more likely to get a response if the audience already has a rough idea of who you are and what you do. 10. Real Estate Postcards Buyers On The FenceThe buyers on the fence are also another niche of real estate prospects that sometimes don’t get the attention they deserve. When a real estate buyer does not feel it is urgent to make a buying decision, they linger around and look for other options they can consider. Real estate postcards are a great way to target the real estate buyers who are still on the fence and create a sense of urgency. You can pitch this type of postcard to all your real estate clients who are slow in responding to your communication efforts. Similarly, you can also target prospective real estate buyers who did not show up for the open house event. As a result, you can boost your response rate and always stay on top of the prospect’s mind. Additional Real Estate Postcard IdeasAbove, we saw some of the most effective postcard marketing ideas you can use for your real estate business. However, there are numerous other real estate postcard ideas you can implement for your business. Some of the other direct mail postcards you can send to your target audience are as follows.
Design Considerations For Creating Real Estate PostcardsThe design of your real estate postcards plays a vital role in the success of your direct mail campaign. An attractive design can grab the recipient’s attention and convey the message of the postcard in a single glance. Having poor design elements on your postcard would make it challenging to grab the recipient’s attention, and they end up straight in the bin. Here are some of the design aspects you can implement on your postcards so that they can generate the desired result.
ConclusionReal estate direct mail postcards are the perfect tool for real estate businesses to reach out to their target audience effectively. It enables real estate agents and companies to get noticed by more relevant prospects and generate valuable leads. However, printing and delivering personalized postcards is easier said than done. You need an advanced direct mail automation solution like PostGrid to send postcards in bulk to your prospective buyers and sellers. With advanced automation software like PostGrid, you can easily print customized real estate postcards for your business. Furthermore, you can use PostGrid’s direct mail tool for streamlining the other direct mail communication of your real estate business. For example, sending regular direct mail communications, including Adverse action letters, collection letters, etc., can be optimized with PostGrid’s direct mail tool. Hence, real estate businesses must invest in a reliable direct mail automation system like PostGrid. The post Real Estate Direct Mail Postcards appeared first on PostGrid. source https://www.postgrid.ca/real-estate-direct-mail-postcards/ source https://postgridcanadainc.tumblr.com/post/680724210271813632 Via https://harveywilson355.tumblr.com/post/680727507418349568 |